Explore Learning makes remarkable math and science games for kids of all ages. We wanted to bring play, color and energy to the pages of their company book to speak to the energy of their products.
In doing so, we created illustration and icon sets that represent many of the concepts and materials they teach within their computer games.
Art Director / Journey Group
We started by doing some conceptual studies that used abstract and pictorial icon patterns that could tell the story of both science and math, without being too specific.
Moving into the process, we realized we loved drawing on the specific themes and concepts from the games, but wanted to draw it using vector line art, instead of using imagery.
We were getting really close. After some color studies, we decided to move towards the blue, using less color overall. Below are a few pages from the finished book.